
I enjoy (safely) viewing and photographing eclipses. It’s a rare opportunity to see a striking phenomenon. But now I’m viewing an extremely unpleasant eclipse.
I was asked to answer the question: How can you create a security that appeals to high net worth individuals?
I didn’t like most of the other answers because that question hides the right questions. The right question, the one to start with, is: “What is an investment which would be more profitable to the high net worth investor than what he can already get?”
Unfortunately it is normal for the marketing How to eclipse What and Why in the mind of a financial manager who wants our money. They are far more interested in marketing a product than in creating a good product. What would it look without that eclipse?

Jack Bogle died this week after an astonishing career. As a leader in the financial industry Jack Bogle was well off. He started the first truly mutual fund company and created the first index fund. So, why wasn’t he a billionaire? Many leaders of less successful fund companies are. Why not Bogle?
A simple idea made Jack Bogle special.
What did Anthony Scaramucci do before briefly entertaining us/appalling us as press secretary? He was the very successful founder of Skybridge Capital. By successful, I mean that he
On August 31, the First Index Trust mutual fund began operations. It was tiny and disrespected. Now it’s the largest one in the world.
